Art Direction

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01 – Consultation & Proposal

After a full-length consultation discussing your branding objectives, we will prepare a proposal including timelines and deliverables to achieve said objectives in a 8-14 week period.

02 – Branding or Rebranding

We will follow these steps to create or re-create a branding system to align with your objectives. The resulting logo lock-ups and style guide will serve as a visual guideline for future collateral.

03 – Template Library

Over the course of 8-14 weeks, we will develop a library of print and digital templates for collateral production. This can range from invoice and other in-house document templates to newsletter and social media campaigns, all acutely aligned with our new branding guidelines.

04 – Hand-off

The last week of this program will be dedicated to training the in-house designer or designer hire on how to implement the new template library. We will ensure that your art department feels comfortable with the new templates and revised workflow before the end of the program.

What's included:

Full-length consultation
Primary and secondary logo lock-ups
15-page style guide PDF
Template library with up to 20 templates
Designer orientation & training